👋 Hey, there! Welcome to the Lay of the Land newsletter 🥳

I’m Arjun. I am a first-year MBAi student at Kellogg (Northwestern). At school, not only do I get to learn accounting, org strategy, marketing, and all that good business stuff but also technical skills including AI, and analytics. The goal is to become a business leader in a world where every company is turning into a technology company.

Tech + Business. The combo has been my professional jam for the last 6 years. At Meesho, I went door to door teaching homemakers from tier 2 India to run online businesses with their mobile phones. Later at Toplyne and Blaze, I built and distributed AI and automation software through multiple channels, positioning features and crafting product flows. My favorite part? Researching the market, our competition, and bridging the gap between our products and their intended user.

At Kellogg, I am polishing these skills and I plan to put them to quick use by researching the hottest developments as soon as they hit my X feed. Lay of the Land is a way to document what I have learned. You’re welcome to follow along.

What to expect from LOTL:

  1. Breakdowns of new technologies, and their market opportunities

  2. A lot of charts and bullet points

  3. Original opinions

  4. Mistakes :)

What LOTL is not:

  1. A weekly update with the latest tech news

  2. Career advice

  3. A tutorial/textbook on the topic

Guiding principles:

Finally, I want to lay out some guiding principles for myself. I am counting on all of you to keep me accountable. There will be:

  1. consistency

  2. no clickbait

  3. a very high signal-to-noise ratio

Hope this works out 🤞🏻

Cheers,

Arjun.

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is a learn-along during which I will crunch numbers and undertake secondary research on exciting technologies and businesses! I am an MBA student at Kellogg and a Growth professional with 6 years of experience, building and growing technology products.